Let PIVOT Creative & Consulting turn your ideas into your success.

I was thrilled to have the chance to work with Erica and Pivot for my business.  Even though she is based in Nevada, and I am in California, she was easy to talk with, schedule, and meet.  She had a plan that made me feel comfortable and I love the end results!

THETA FLOAT SPA

TESTIMONIALS

BOOST YOUR BRAND'S CAPACITY
DEVELOP, GROW, AND DIFFERENTIATE

Capacity building is not just about the monetary bottom line of a business or a nonprofit today — it's about the their ability to deliver on their goals effectively — now, and in the future. 

 

In a nutshell, capacity building is the planned development of (or increase in) knowledge, output rate, management, skills, and other capabilities of an organization.

In order to grow your capacity, PIVOT Creative and Consulting will:​

  • Assess your current brand, outreach efforts, organizational structure, etc.

  • Review of your current website and social media

  • Audit your digital content

  • Identify your “voice” and your target customer audience

  • Review your competitors

  • Develop goals and timelines

  • Benchmark your communication and social media analytics

  • Organize contact lists for outreach

  • Develop your business’s top priorities 

  • Determine how to best measure outcomes

  • Develop a marketing roadmap for you​

When capacity building is successful, it strengthens your ability to meet your goals and have a positive impact on lives and communities.

 

Ready to make a plan?  Let’s get started!

 
INSPIRE EFFECTIVE LEADERSHIP
BOLDLY LEAD TO A BRIGHT FUTURE

Experience has taught us that healthy, successful, and sustainable organizations have engaged, active board members who appreciate their roles and carry out responsibilities appropriately. Core to our mission and central to our vision at PIVOT is our commitment to helping organizations and businesses build strong organizational leaders and boards of directors. 

We help you translate the passion that first engaged your leadership team into developing the strategic efforts that support that passion and enable effective partnerships with staff leadership.

PIVOT will work with you to development realize solutions to the top issues concerning organizations today:

  • Industry Presence (organizational, professional, personal)

  • Ethics (values, guiding principles)

  • Coping with Change (reorganization, competitors, technology)

  • Complexity of Life (organizational, professional, personal)

  • Relationships (employee, stakeholder, donor)

  • Strategy (plans, vision, measurables)

  • Performance (leadership, business)

  • Innovation and Competition (staying ahead)

Together, we will:

1. Assess your organization's leadership strengths & weaknesses.

2. Transform through strategic recruitment & engagement.

3. Train organizational leadership (President & CEO/Executive Director/Board President)

4. Develop a path to sustainable success.

Ready to learn more? Let's get started.

CREATE A BOLD ONLINE IDENTITY
TELL YOUR STORY

What makes your brand's web identity — or persona — good versus great?  Every website, brand and business has a persona. But what is yours? 

 

A great web persona is communicated in a design that speaks to your customers in a way they respond to. It reaches people so that they hear your story and are compelled to engage. In a nutshell, your web persona defines a clear identity and personality for your brand.

By adding personality to your website, you can bridge the gap between the technical and impersonal nature of the web and the accessible, user-friendly, and personal experience that we often miss online.

PIVOT Creative and Consulting helps you crystallize your persona so that your digital marketing is targeted and effective.

This process is usually very fun and revealing.  What is your brand's current personality?  What should it be?  Here are a few comparisons to help get you started.

Formal or funny?     Big or small?      Boring or surprising?     Reserved or outspoken?   Stylish or classic?     Premium or inexpensive?     Masculine or feminine?     

Rigid or flexible?     Young or mature?     Charming or chummy?

There are steps you can take to create a brand personality that matches your website, product and mission.

Ready to learn more? Let's get started.

 
CONNECT WITH THE RIGHT AUDIENCE
ENGAGE THOSE WHO CARE

Our lives become more and more enmeshed with technology each year. We own smartphones, smart cars, smart homes, laptops, tablets and the list goes on.

People's spend so much of their lives online, it’s essential for businesses to reach customers where they are. Everything we do — research on which brands to trust, what to purchase, where to give our loyalty — is mostly done online.

Having a strategic digital outreach and marketing plan is essential to connect with consumers. 

PIVOT Creative and Consulting can help you craft a digital marketing plan to engage your community across many digital channels. Our process also helps you define your ideal clientele and target market so you focus your time and money where it counts.

Research has shown digital marketing improves your bottom line by:​

  • Reaching People Where They Spend Their Time & Money

  • Leveling the Playing Field for Small Business

  • Allowing for hyper-targeted messaging

  • Offering incredible metrics for analysis

  • Being nimble and adaptable

  • Offering best ROI than other forms of marketing

When capacity building is successful, it strengthens your ability to meet your goals and have a positive impact on lives and communities.

Eager to reach out?  Let's do this!

 

OUR SERVICES

Let's face it, most small businesses and non-profits are so busy working on their mission that they simply don't have the time to focus on strategic and engaging outreach. They know they need to tell their story to the world but how? PIVOT Creative and Consulting understands the dilemma and will help turn your communications challenges into extraordinary results.  

Our services include website redesign and support, marketing consulting, content creation, business blog strategy, inbound marketing, PPC using Facebook, Instagram, Pinterest and GoogleAds, SEO, and other online marketing solutions. 
 

Let's tell your story to the world!

BRAND ARCHITECTURE

STRATEGIC COMMUNICATIONS

BOARD DEVELOPMENT
& COUNSEL

& SUPPORT

ONLINE PRESENCE DESIGN

SOCIAL MEDIA

STRATEGIC
FUNDRAISING

CONTENT CREATION

ORGANIZATIONAL
CAPACITY BUILDING

STRATEGIC VISION & PLANNING

Want to BOLDY build your future?